Appco Group Support works for underprivileged children in India

Appco Group Support's partnership with a leading charity client in India has worked towards bettering the lot of underprivileged children in India.

The campaign that Appco launched in collaboration with this client in 2001 has reached out to ten cities across the length and breadth of India, with over 325 dedicated fund-raisers in the field spreading awareness of the campaign. It's child welfare and development that's the motto and the campaign seeks to help the 8 million children, within the 6 to 14 age bracket, who are restricted access to education in India. Beyond generating donor supports, the company is intent on creating awareness for its client’s noble initiatives. The growth across India with the client has been as high as 120% and in the meantime FRs have raised over a million charitable donations over the past nine years. “Our journey with this client has been great. Our sole aim is to take this partnership to an extent where one day we will be able to reach every underprivileged child in this country”, says Saiprakash Kuckian, Vice President Appco Group India, Product Head Charity Division.

Appco Group US is also doing its best towards helping its charity clients in promoting themselves and their activities.

Appco Group Finance Meeting 2010 discusses important issues

The Appco Group Finance Meeting 2010, held at the Appco Group headquarters in London recently, discussed relevant issues relating to business and finance. The meet was hosted by the Appco Group Finance Academy and offered advice to delegates on efficient techniques to build a financially stable business. Managing Directors and Administrators of Marketing Companies affiliated to the Company took part in the meeting, which had as key speakers Appco Group Chairman Chris Niarchos, Managing Director Mike Blane and Vice Presidents Simon Murphy and Michael Scully. All of them stressed on the need of having interactive sessions and made sure that the meeting had enough of such sessions. The discussions at the meeting took a back-to-basics approach and the emphasis was on the importance of constructing a plan of attack and breaking down goals.

“You should have a regular plan where everyone involved is on the same page. Consequently you will find that you can stop problems before they occur”, said Mike Blane, Managing Director, Appco Group, while speaking about the need for financial planning in order to troubleshoot.

Appco Group US and its Marketing Companies would no doubt get benefited out of such regular meetings, which help company personnel see things from a clearer perspective.

Appco Group Marketing Companies Meeting

Appco Group US is making news by being the most dynamic and result-oriented direct marketing company in the United States. The results, always of the best kind, are made possible by a proper coordination between the Marketing Companies and the sales and marketing guys. Steps are initiated always to make sure the Marketing Companies get to mingle and thus make the best of it all.

Appco Group recently held its Marketing Companies Meeting at the Four Seasons Hotel in Canary Wharf, London. It was an interactive event and was attended by Managing Directors. Motivational discussions, especially on business challenges, divisional issues and plans for the future made the meeting eventful.

The Company Chairman Christos Niarchos waxed eloquent on the Appco Marketing Companies Meeting- “The quality initiatives and sales training initiatives established three months ago have had a huge effect on the business and driven exponential growth across all of the Divisions in which we operate...We have established a benchmark and the meeting allowed us to elaborate upon it so that it can be followed by the same astounding results in 2011."

"It was an astonishingly successful day and everyone should be congratulated for a job well done”, adds the dynamic Chairman and Founder of the Appco Group.

Appco Group US receives fundraising license for New York operations

Appco Group US has received the fundraising license for operations in New York.

The New York Attorney General recently granted the license, allowing Appco Group US to officially venture into the field for fundraising. Ever since the company began operations in the US, in September, efforts have been on to organize details and plan movements all across America. Immediately after receiving the license, the company started on work for fundraising for its first client in the charities sector, a prominent organization. The cold weather didn't prevent the very energetic and goal-oriented professionals from getting out onto the field.

Of course the company is in its initial stages on American soil, but work is going all smooth and hopes and aims are high. “ This is a relieving end to a very long process. Our focus is now firmly on success in the field and recruitment. I am looking forward to our anniversary in 2015 when we can all remember this 1st day in the field...”, says Kerry Johnstone, Chief Operating Officer, Appco Group, for the Americas.

Appco Group Brazil launched...

Just a few months after the launch of Appco Group US, here's yet another launch on the American continent. Appco Group Brazil has been officially launched.

It's to be noted that the initial sales figures are real good and promising. Andrew Blake, Country Head Brazil and his key people, Katsumi Sakamoto and Jonatha Pires, have seen to it that no stone is left unturned as regards the smooth running of campaigns. They spent three days in the field, testing the Brazilian market, making studies, analysis and all. The results are very much visible, especially in the charities sector. Plans for the future are all well laid out. Appco Group Brazil plans to reach out to more clients in 2011 and also seeks to continue the initial trend of high averages, high quality and amazing growth.

“I am so proud of Brazil’s early success and I know that under the guidance of Andrew Blake, Country Head, the country will go from strength to strength in a very short amount of time.”- says Kerry Johnstone, COO Appco Group Americas.

Appco Group Product Owners meeting held

The Appco Group Product Owners meeting was held recently at the Four Seasons Hotel, Canary Wharf, London.

The event, which proved to be a great success, was attended by Marketing Company Owners and addressed issues of many kinds. There were discussions on business challenges and divisional issues.

The Appco Group Product Owners meeting started off with an encouraging introduction from the Chairman Chris Niarchos, who was very much in favour of having open discussions. He made his introductory speech more of a discussion by stopping at intervals and letting others talk. The rest of the event, led by the Company's dynamic Managing Director Mike Blane, had discussions pertaining to New Initiatives, Media Issues, the success of the Nationally Recognised Qualifications Scheme and a Business Development Update.

"The quality initiatives and sales training initiatives established three months ago had a huge effect on the business. Sales, conversion rates and averages all went up by 25% across all divisions. We established a benchmark and the meeting allowed us to elaborate upon it so that it can be followed by the same astounding results in 2011. It was an astonishingly successful day and everyone should be congratulated for a job well done!”- this is what Chris Niarchos, Appco Group Chairman has to say at the Product Owners meeting.

Appco Group US has a good captain in Chris Rudge

Appco Group US, which has had a smooth take-off, has a good captain in Chris Rudge, the dynamic Country Head.

Chris, who comes from a background of hospitality business management, has always had a natural enthusiasm for sales. That helped much in his progression from Field Representative to Managing Director of his own Company in 2004. From there it was a quick climb, to the topmost rungs of the corporate ladder.

With Chris Rudge in the driver's seat, Appco Group  is now all set to explore new areas in direct marketing. Chris, who is also an Organisational Head, has as his key strength the ability to build relationships and develop people. That has resulted in him being chosen one of the founding Country Heads of the Appco Group’s new venture into the US.