Wednesday, October 27, 2010

Appco Group supports 30th International Fundraising Congress

Appco Group makes news by supporting the 30th International Fundraising Congress (IFC).

The IFC, established in 1981, has gained reputation as the world's leading conference on fundraising. The event, which has gained reputation for its learning and networking opportunities, regularly attracts around 900 participants from over 55 countries. Appco Group got noted by being one of the sponsors to the 30th IFC, held recently in the Netherlands. The support was not just in terms on finance; the company represented its international charity partners at the event to discuss the ways charities can benefit from direct marketing.

The 30th IFC had different sessions which included a Masterclass programme and a Core programme. The four-day Masterclass programme had talks on fundraising strategy, team leadership and digital communication and also had in-depth learning sessions . The three day Core programme comprised of shorter workshops and sessions engineered to motivate attendants with their energetic pace and wealth of insights. The sessions included a survival guide for fundraising leaders, talks on finance and working with donors.

Appco Group USA in particular and Appco Group in general has been making considerable contribution towards fund-raising and hence the support that the company has rendered to the 30th IFC deserves special mention.

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